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FORT COLLINS, COLO. – Residents in and around Fort Collins can now experience a better way to buy insurance for their homes, vehicles and much more as Ashley Doebbeling has opened Brightway, The Doebbeling Agency.

“After 20 years on the operations side with a large captive insurer, I wanted to explore other creative options for insurance,” said Doebbeling. “I feel strongly that there are better ways to meet customer needs while making the shopping experience simple for customers, and Brightway’s model is perfectly aligned with that approach. Insurance can be a difficult subject to master, so we’re excited to be able to use this opportunity to make the insurance-shopping experience easier and more fulfilling for our friends and neighbors by bringing expert counsel and peace of mind to Fort Collins.”

Doebbeling brings to Brightway two decades of insurance experience. She earned her bachelor’s degree in Economics and Business from Agnes Scott College in Decatur, Georgia. Prior to joining Brightway, she worked as an Agency Field Specialist for State Farm in Northern Colorado, where she counseled agents on how to use technology to provide a better experience, and marketing. She also acted as a Fire Claim Representative for more than 10 years as part of the State Farm Insurance Catastrophe Team. Doebbeling holds the Chartered Property and Casualty Underwriter designation in addition to several designations from the American College of Financial Services. She looks forward to combining her insurance expertise and financial knowledge to ensure her customers and their assets are fully protected.

A resident of Northern Colorado since 2008, Doebbeling attends Front Range Baptist Church and acts as a Tiger den leader for a local Cub Scout pack, the team manager of a competitive youth soccer team and as president of the Le Jardin Homeowners Association of Fort Collins. When she’s not helping people with their insurance needs, Doebbeling enjoys hiking, mountain biking, snowboarding, cheering on the Denver Broncos and spending time with her husband, John, and their three children.

“It’s an exciting time for Brightway in Colorado as Ashley Doebbeling opens our first Agency in Fort Collins and joins our budding presence in the state,” said Brightway President Talman Howard. “Ashley is a highly experienced professional with an arsenal of knowledge in insurance and finance. We’re confident she will leverage her skills to build a successful agency and help her customers by putting together the customized packages of coverage they need.”

Brightway Agency Owners enjoy support from hundreds of insurance professionals in customer service, carrier relationships, marketing, accounting and technology, which frees up their time to focus on leveraging the broadest possible selection of insurance companies to meet each customer’s unique needs. As a result, Brightway agencies consistently outsell other agencies two-to-one.*

Brightway, The Doebbeling Agency is located at 3675 South College Avenue in Suite 20 (in the Fort Collins Marketplace). The Agency offers customized Home, Condo, Renters, Auto, Flood, RV, Motorcycle, Boat, Umbrella and Life policies from numerous insurance brands including Appalachian Underwriters, Bankers, Bristol West, Dixon Wells, Hagerty, Progressive, Safeco, State Auto and more. The Agency’s hours of operation are Monday – Friday, 9 a.m. to 5 p.m. (MST).

About Brightway Insurance

Brightway Insurance is a national property/casualty insurance distribution company with more than $630 million in annualized written premium, making it one of the largest Personal Lines agencies in the U.S.

Brightway’s focus is on producing Win, Win, Win outcomes for consumers by offering customized insurance solutions and for people wishing to sell insurance by providing business opportunities that span from single Agent to multi-unit enterprises. Regardless of the path taken, Brightway provides the support necessary to consistently outsell other insurance agents.

Brightway got its start in 2008 and has since grown to more than 900 people in 199 offices across 21 states serving customers in all 50 states.

For more information about Brightway, The Doebbeling Agency, visit BrightwayAshley.com or call 970-829-8440. Learn more about franchise opportunities with Brightway at BrightwayDifference.com.

For media inquiries, please contact Don Foley at 904-490-8649