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YOUNGSVILLE, La. — Homeowners, renters and drivers in Youngsville, Broussard and Lafayette, La., and the surrounding areas are about to experience a better way to shop for insurance. Veteran Insurance Agent and now Brightway Insurance Agency Owner, Michele Robicheaux, has opened Brightway, The Michele Robicheaux Agency in Youngsville.

Brightway Insurance is one of the largest property/casualty agencies in the United States. Robicheaux’sstore will be Brightway’s fourth location in the Bayou State.

“I’m looking forward to bringing a better shopping experience for insureds in South Louisiana,” said Robicheaux. “Not only do I have 20 years’ experience as an Agent here, but with Brightway I’m able to shop numerous insurance brands to help consumers find the best coverage for their homes, cars and much more.”

Robicheaux comes to Brightway with more than 20 years’ industry experience, primarily at State Farm and Allstate, where she owned her own Agency. She graduated from the University of Louisiana Monroe in Monroe, La., with a Bachelor’s degree in Management and a minor in Marketing. She and husband, Paul, have been married 20 years and have five children and two grandchildren. Robicheaux volunteers at her children's school and their sporting events and in her leisure time, she enjoys reading and traveling to watch her children participate in sporting events. She looks forward to helping those in and around her community protect their valuables.

“We’re pleased to welcome Michele Robicheaux as our newest Agency Owner,” said Brightway President, Talman Howard. “Her industry experience and knowledge of the South Louisiana market coupled with the suite of support Brightway provides to Agency Owners will make her an invaluable resource to her community.”

Brightway Agency Owners enjoy support in customer service, carrier relationships, marketing, accounting and technology. As a result, Brightway agencies consistently outsell other insurance agencies three-to-one.*

Brightway, The Michele Robicheaux Agency is located at 107 Centre Sarcelle Blvd., Suite 707, in Youngsville (near the Chemin Metairie Parkway intersection).The agency offers customized Home, Condo, Renters, Auto, Flood, RV, Motorcycle, Boat, ATV, Life and Umbrella insurance policies from numerous insurance brands including Bankers, Dixon Wells, Progressive and Safeco.  

About Brightway Insurance
Brightway Insurance is a national property/casualty insurance retailer selling through a network of franchised independent agencies throughout the country. With more than $504 million in annualized written premium, the company is one of the largest property and casualty agencies in the United States. Brightway provides its franchise owners with access to more insurance companies than any other agency, along with a comprehensive system of support that frees them up to focus on customizing policies that meet their customers’ needs.

Brightway began franchising operations in 2008 and has since grown to more than 700 people in 19 states serving customers in all 50 states. Forbes has recognized the company as America’s No. 1 Franchise to Buy. Additionally, the company was named a top franchise three years in a row by Entrepreneur magazine and one of the fastest-growing private companies in America nine consecutive years by Inc. 5000.

For more information about Brightway, The Michele Robicheaux Agency, visit or call 337-347-7170. Learn more about franchise opportunities with Brightway at

For media inquiries, please contact Don Foley at 904-490-8649