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DOTHAN, ALA. — Residents in and around Dothan soon will experience a better way to buy insurance for their homes, vehicles and much more. On Monday, March 18, Rachel Davidson will open Brightway, The Rachel Davidson Agency in Dothan. The Agency is the only Brightway Insurance location in Alabama.

“Throughout my childhood and career, I've always had an entrepreneurial spirit and have dreamed of owning my own business,” said Davidson. “I have a deep passion for helping others, and I love Dothan and the community here, so Brightway is the perfect partner to fulfill my dreams of business ownership while bringing a better insurance-buying experience to my friends and neighbors.”

Davidson is licensed to sell insurance in Alabama, Florida and Georgia. She is a member of the Dothan Service League, Dothan Area Young Professionals, Dothan Chamber of Commerce and Dothan Realtors Association and enjoys volunteering through her church, First United Methodist Church, in Dothan and with the Wiregrass Food Bank. She comes to Brightway after eight years in education, academic advising and non-profit work. Davidson earned a Bachelor of Arts in Journalism and Mass Communications from Samford University in Birmingham, Ala. She and her husband have one child and live in Dothan. For fun, Davidson enjoys traveling, exploring Dothan's local trails, baking and exercising. She also loves sneaking off to one of Dothan's locally-owned coffee shops whenever possible. As a Brightway Agency Owner, she looks forward to creating a positive and exciting place to work, providing expert counsel and more choice of insurance brands and making more consumers aware of the superior experience they can enjoy by trusting a Brightway Agent with their insurance needs.

“Rachel Davidson is enthusiastic, outgoing and a natural leader, and we’re ecstatic to partner with her to expand our brand in Alabama,” said Brightway President, Talman Howard. “She has a team of hundreds of insurance professionals behind her to ensure her customers enjoy world-class service and to help her build a successful Brightway enterprise.”

Brightway Agency Owners enjoy comprehensive business support including customer service, carrier relationships, marketing, accounting and technology. As a result of their focus on growing new business, Brightway agencies consistently outsell other insurance agencies three-to-one.*

Brightway, The Rachel Davidson Agency is located at 1230 Westgate Parkway, Unit 4 in Dothan (across the street from Southeast Health Westgate Clinic). The Agency offers customized Home, Condo, Renters, Auto, Flood, Boat, RV, Motorcycle, Life and Umbrella insurance policies from numerous insurance brands including Appalachian Underwriters, Burns and Wilcox, GeoVera, Gulfstream, Progressive, Tower Hill and Universal Property and Casualty. Hours of operation are Monday – Friday, 9 a.m. – 5 p.m. (CDT).

Brightway Insurance is a national property/casualty insurance distribution company with more than $572 million in annualized written premium, making it one of the largest Personal Lines agencies in the U.S.

Brightway’s focus is on producing win-win-win outcomes for consumers by offering customized insurance solutions and for people wishing to sell insurance by providing business opportunities that span from single Agent to multi-unit enterprises. Regardless of the path taken, Brightway provides the support necessary to consistently outsell other insurance agents.

Brightway got its start in 2008 and has since grown to more than 800 people in 177 offices across 21 states serving customers in all 50 states.

For more information about Brightway, The Rachel Davidson Agency, visit or call 334-828-7220. Learn more about franchise opportunities with Brightway at

For media inquiries, please contact Don Foley at 904-490-8649